What book with a two word title has sold over 5 billion copies?

Do you know the title of the best-selling book of all time?

I won’t keep you guessing.

It’s the Holy Bible. The HOLY BIBLE!

Of the dozens of versions of the Bible I've personally owned one thing has been consistent—the cover. It contains two words and a plain background.

How can a book with a plain cover and only two words sell over 5 billion copies worldwide?

I’ll tell you.

It's because people are drawn to its contents, not the cover!

Yes, it is important to have something to catch a reader’s eye, but it’s more important that you capture their attention and keep them glued to the pages as they read.

The contents of the Bible have transformed people, made them better human beings, and changed their life circumstances. The stories have moved them to tears, made them laugh, or inspired them to do more.

Many Christians and non-Christians alike visited the cities, villages, and countries mentioned in the Bible. They have walked the paths, climbed the mountains, toured the ruins, and entered the churches to see if they can feel the spirit of God more intimately because of the connection they have to the words within the cover. And, we all know someone who reminds us of the characters in the Bi